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Traffic

Outsports.com traffic has grown almost every quarter since its inception in late 1999.

Outsports.com traffic for the month of February 2006 was its highest ever:

   21,249,000 hits
     2,284,000 page views
        870,000 visits
        403,000 unique visitors

AVERAGE VISIT LENGTH

Outsports visitors averaged approximately eight minutes per visit.

GEOGRAPHIC BREAKDOWN OF VISITORS

The geographical breakdown of Outsports visitors for Aug 2004 was more diverse than ever before, mostly attributed to the strength of Outsports’ international Olympics coverage. Outsports generally garners between 80 and 85 percent of its visitors from the United States.

BY COUNTRY

    67.82% United States
      6.90% Japan
      4.63% United Kingdom
      3.82% Canada
      2.70% Australia
      1.48% Germany
      1.38% France
      1.31% Netherlands
        .86% Spain
        .71% Uruguay
        .55% China
        .54% Italy

RETURNING VISITORS

Readers of Outsports.com are loyal and return often. They visit the site:

35% Daily
24% Several times/week
12% Once/week
12% Several times/month
10% Once a month
    5% Less than once a month
    3% First visit

Outsports.com features the most active gay-themed discussion board anywhere on the Internet. Garnering over a quarter million page views per month, the section offers visitors a unique opportunity to discuss both sports-related and non-sports-related topics.